SoYoung creates bags and accessories for modern, on-the-go families

SoYoung

Andi 3 IN 1

$75.00

or 4 payments of $17.05 with Afterpay

This stylish bag will keep up with your stroller as it rests on the handles, organising all your needs at your fingertips. Not strolling, don’t worry! This bag can be thrown over your shoulder as a handbag or easily lend its organising abilities to a tote.

SoYoung

Bottle Bag

$24.95

or 4 payments of $5.67 with Afterpay

SoYoung’s new eco-friendly insulated Bottle Bag creates a stylish and practical way to stay hydrated on-the-go, without the awkwardness of holding your water bottle. Wear it messenger style or use the clip handle to hang it from a backpack.

$36.95

or 4 payments of $8.40 with Afterpay

Clean, modern feel and retro-inspired designs paired with machine washability make these our new favourites! Comes with a leak proof insulated insert for easier cleaning and to help avoid staining from spills. Recommended for: 'saucy or wet' lunches/snacks. Because this beauty can be machine washed! Special Offer - Pair this insulated bag with a Yumbox Original or Panino and receive 15% off your SoYoung bag.

Out of stock

SoYoung

Ice Pack

$12.00

or 4 payments of $2.73 with Afterpay

These adorable and functional ice packs are non-toxic and will remain condensation free as they keep your little ones' lunches (or yours!) cool throughout the day. The single large ice pack fits perfectly in SoYoung's Lunch Box or Large Cooler Bag. Purchase this product for $10 when you include an insulated bag from the SoYoung range with your order.

$39.95

or 4 payments of $9.08 with Afterpay

Why should kids have all the fun? Our cooler bags can be used for baby, packing your child's drinks and snacks, or leaving the kids at home and taking your lunch with you wherever you go. Special Offer - Pair this insulated bag with a Yumbox Original or Panino and receive 15% off your SoYoung bag.

$49.95

or 4 payments of $11.35 with Afterpay

Designed to please not just the toddler but their parents too! Detachable lunchbox (sold separately) allows for easy storage in the fridge, while the backpack is roomy enough for the things a preschooler needs – a pair of shoes, a change of clothes and of course something for Show and Tell! Add the coordinated detachable Toddler Lunch Box for $20 to make a set.

$199.00

or 4 payments of $45.23 with Afterpay

Finally, a true unisex bag to get you through the nappy years and beyond.  This canvas workhorse looks as natural on Dad as it does on Mum, and is designed to hold everything you need for a trip to the playground or a day at work.

$32.95

or 4 payments of $7.49 with Afterpay

Why should kids have all the fun? Our cooler bags can be used for baby, packing your child's drinks and snacks, or leaving the kids at home and taking your lunch with you wherever you go.

Sale!
$49.95 $39.95

or 4 payments of $9.08 with Afterpay

Designed to please not just the toddler but their parents too! Detachable lunchbox (sold separately) allows for easy storage in the fridge, while the backpack is roomy enough for the things a preschooler needs – a pair of shoes, a change of clothes and of course something for Show and Tell! Add the coordinated detachable Toddler Lunch Box for $20 to make it a set.

$54.95

or 4 payments of $12.49 with Afterpay

Our newest Grade Schooler Backpack was designed in response to overwhelming demand for the Toddler Backpack in a larger size.  This backpack has ample room for large binders, gym clothes and books with room to spare.

$54.95

or 4 payments of $12.49 with Afterpay

Our Grade School Backpack was designed in response to overwhelming demand for the Toddler Backpack in a larger size.  This backpack has ample room for large binders, gym clothes and books with room to spare.

SoYoung

Emerson Tote

$165.00

or 4 payments of $37.50 with Afterpay

The unisex Emerson Tote features a sleek minimalist design that is ideal for carrying essentials for work or play. This lightweight unisex bag in cotton canvas is the perfect travel companion as your baby grows.

$39.95

or 4 payments of $9.08 with Afterpay

Why should kids have all the fun? Our cooler bags can be used for baby, packing your child's drinks and snacks, or leaving the kids at home and taking your lunch with you wherever you go. Special Offer - Pair this insulated bag with a Yumbox Original or Panino and receive 15% off your SoYoung bag.

$29.95

or 4 payments of $6.81 with Afterpay

Designed to please not just the toddler but their parents too! Upright positioning of lunch box allows for sippy cup and snack containers. Detachable snaps allow for easy storage in the fridge. Includes a removable 'mess bag' - because we all know toddlers are messy. Pair any insulated bag from the SoYoung range with a Yumbox Original or Panino and receive 15% off your bag.

$29.95

or 4 payments of $6.81 with Afterpay

Designed to please not just the toddler but their parents too! Upright positioning of lunch box allows for sippy cup and snack containers. Detachable snaps allow for easy storage in the fridge. Includes a removable ‘mess bag’ – because we all know toddlers are messy.

$32.95

or 4 payments of $7.49 with Afterpay

Why should kids have all the fun? Our cooler bags can be used for baby, packing your child's drinks and snacks, or leaving the kids at home and taking your lunch with you wherever you go.